Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP repackaging.

The first-ever Barbie with Type 1 diabetes comes with an insulin pump and glucose monitor. Both kids and adults with diabetes are celebrating the announcement and say they are grateful for a doll that represents them.

The director of Crazy Rich Asians and Wicked has officially signed on, with the studio likely hoping to repeat Greta Gerwig's Barbie box-office and Oscar success.

Released in 1974, the Sunshine Family were conceived of as something like the anti-Barbie — a wholesome, hippie-influenced family living the simple life in the country, “sharing true love and devotion” as their ad jingle put it.

Barbie maker Mattel ( MAT) has been making toys for 80 years, during which it has become one of the leading global toy manufacturers, and the creator of franchises cherished by kids and families around the world.

Mattel and Warner Bros. are laying track for the next toy-based franchise. Wicked and Wicked: For Good director Jon M. Chu is getting behind the wheel for a live-action Hot Wheels movie inspired by the iconic die-cast toy cars,