News

The acquisition of Hailey Bieber’s brand, Rhode, by E.l.f. Beauty drove $20 million in media impact value for the brand ...
Rhode’s billion-dollar acquisition made headlines globally. But how will the deal affect smaller brands, without the backing ...
Beauty has signed a definitive agreement to acquire rhode, a fast-growing, multi-category Los Angeles-based lifestyle beauty brand founded by Hailey Bieber known for its collection of skin-focused ...
Celebrity founded beauty brands generated $1.1 billion in sales between November 2022 and November 2023, growing at a rate of ...
Hailey Bieber’s beauty brand rhode sold to budget makeup powerhouse e.l.f. Beauty for $1 billion on Wednesday.
Hailey Bieber knows the right decision when she sees it. Bieber, 28, opened up to The Business of Fashion about selling her ...
A press release announced that e.l.f. Beauty acquired rhode in a $1 billion deal, in which Bieber will serve as rhode's Chief Creative Officer and Head of Innovation. As the Head of Innovation, she ...
E.L.F. Beauty acquired Mrs. Bieber’s cosmetics brand for $800 million in cash and stock upfront, with another $200 million ...
At the Business of Beauty Global Forum, the entrepreneur reflected on the new partnership and said that she sees rhode ...
E.l.f. Beauty acquired Hailey Bieber's Rhode brand for $800M, potentially reaching $1B. This marks E.l.f.'s largest ...
Model and entrepreneur Hailey Rhode Bieber came up with a billion-dollar idea—and now cosmetics giant e.l.f. Beauty is paying that sum to acquire it. On Wednesday, e.l.f. Beauty announced it would ...
E.l.f. Beauty has acquired Hailey Bieber’s Rhode beauty brand in a $1 billion deal. Bieber is a model and the wife of singer ...