2025 Super Bowl Ads Trends, Including Notable Shifts In Representation
Since 2021, there’s been an increase in representation of people from underrepresented and underserved communities in Super Bowl ads. This year was different.
What brands can learn from the Super Bowl ads we’re still talking about
Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen.
Fox, Tubi See $800M In Super Bowl Advertising
In addition to the record 127.7 million viewers for the game, Kendrick Lamar’s performance was the most-watched Super Bowl halftime show in history.
Representation Is The MVP Of Super Bowl Advertising
The Super Bowl has always been more than a game—it’s a cultural barometer, reflecting how brands engage with audiences at the most-watched event of the year.
How much do 2025 Super Bowl commercials cost? Here's the price tag on ads this year.
Brands paid millions to air their commercials during Super Bowl 2025. Here's what's behind the cost, and why advertisers say it's worth it.
Super Bowl Commercials 2025: A Full Recap of All the Ads and Trailers — and Everything to Know About Them
From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star appearances, cast reunions and hearstring-tugging ads in between, PEOPLE tracked al
Fox’s Super Bowl Drew a Record $800 Million in Advertising Sales
This year’s Super Bowl garnered over $800 million in advertising sales for Fox Corp. across its broadcast and online outlets, the company said in a statement Wednesday.
Super Bowl ad features local athlete
Super Bowl ad features local athlete
Super Bowl ads rely on star power
Super Bowl ads rely on star power
The best, worst and weirdest Super Bowl commercials of 2025
Super Bowl commercials featured Eugene Levy, Nick Offerman, Jeremy Strong, Billy Crystal, Meg Ryan and Seal ... as a seal!
How Kanye West Landed a Super Bowl Ad — Then Used It to Sell Swastika Shirts After It Aired
Here's how Kanye West landed a Super Bowl ad in several local markets, then used it to sell swastika T-shirts after it aired.
Super Bowl 2025: A roundup of the best commercials from the game
In Mountain Dew's 2025 Super Bowl ad, singer Seal humorously transforms into a literal seal to perform "Kiss from a Lime," a ...
How streamer Tubi helped Fox's Super Bowl broadcast boost viewership and ad revenue
Tubi aired the Super Bowl for the first time this year as owner Fox broadcast the game. The streaming service helped make the ...
Elon Musk’s Starlink was featured in a T-Mobile Super Bowl ad. What it means for customers
While the team-up seems like a slam dunk, there are stipulations and lingering concerns about regulation that have been ...
Super Bowl ad for Hims & Hers' weight loss drug sparks backlash
The ad goes on to tout Hims & Hers' weight loss drugs as less expensive alternatives to medications like Ozempic and Wegovy, ...
Nike Super Bowl LIX ad goes viral but not everyone is a fan
The last time Nike showed an ad during the Super Bowl was in 1998, featuring all-male athletes. It wouldn't be until 27 years ...
Ozempic, Wegovy maker calls out Hims & Hers Super Bowl ad: ‘Check before you inject’
Compounded weight-loss medications such as those promoted in the Hims & Hers commercial aren’t approved by the Food and Drug ...