The advertising industry works much like any other marketplace: There are buyers and sellers, and someone in the middle connecting the two. In this case, it's increasingly The Trade Desk that's ...

An advertising-software maker that's long been in the crosshairs of anti-spyware groups is suing seven former distributors of its application in a continuing effort to clean up its image. 180solutions ...

Publisher revenue is headed for a steep decline due to ad-blocking software in 2024, as revenue is estimated to fall by as much as $54 billion in the coming year. According to a recent report from ...