Imagine walking into a busy mall when someone approaches you with an open hand. “Would you have some coins to take the bus, please?” he asks. But in this case, the person is not a panhandler. The ...

App Science, a Sabio Holdings company, today announced it has entered into a multi-year contract with Pivot Marketing Group to support clients including Toyota Motor North America. Analyzing mobile ...

AMES, Iowa – Mobile apps are changing the way brands connect with consumers and have the potential to boost a company’s bottom line. According to a new Iowa State University study, there is a direct ...

Hartford Conn.-based Aetna added behavior-based security measures to its customer-facing Aetna Mobile app, The Wall Street Journal reports. The app will continuously monitor user behavior, such as a ...

Multiple Wellness Dimensions Through behavior change science, the Simple Life app helps users discover the small, achievable shifts in their behavior that can stack to create long-term lifestyle ...

In order to make impactful strides in your fitness regiment, you may need more than a consumer fitness app, according to a recent study. In March, JMIR published a meta-analysis revealing that while ...