These forms of value often overlap, reinforcing trust, and can pay off financially for influencers. In fact, consumers are ...

Influencers often build tight-knit communities around shared interests. Through live chats, comments and relatable storyte ...

If you are working in influencer marketing, you must have heard of the new buzzword: AI influencers. AI influencers, also known as virtual influencers, are quickly becoming one of the most ...

Think about your last experience searching for a restaurant on Yelp or a hotel on TripAdvisor. What pictures did you look at to see how the food or hotel look? More often than not it’s customer photos ...

Chef influencers bridge the gap between foodservice and retail, helping brands build credibility and pull-through across both ...

From $400 Instagram reels to $158,000 weeks, 26 influencers share what they charge for sponsored content—and the most they've ...

Who won by influencer love during the first half of 2024? According to Launchmetrics, Charlotte Tilbury took the top spot, with $412 million of its total $586 million in global media impact value ...

Celebrities, athletes and influencers almost go hand in hand with brands and partnerships. For example, internet sensation Alix Earle announced a partnership with the prebiotic soda, Poppi just last ...

In today’s social media-driven world, influencer marketing has become an essential part of any brand’s marketing strategy. Influencers have the power to sway their followers’ opinions and purchasing ...

XCel Brands Inc (($XELB)) has held its Q3 earnings call. Read on for the main highlights of the call. In the recent earnings call, Xcel Brands ...