Big Cereal has big ambitions. The makers of the sugary stuff that traditionally has fueled American breakfasts are setting their sights far beyond the bowl. You can buy coffee creamer flavored like ...

You've heard of breakfast cereal. But what about bedtime cereal? Post Consumer Brands, the cereal company known for Raisin Bran, Grape-Nuts and Fruity Pebbles, has launched a new line of cereals that ...

In Italy, fruit and cereal snack bars have totally become a hit with parents. They really love remembering those pre-packaged snacks from the '80s and '90s. But now, there's a big shift toward ...

Kellogg's hopes that it finally has figured out how to keep cereal sales from getting soggier: sell it in pouches. Goodbye cereal bowl. Hello snack pack -- suitable for stuffing into a lunch box, ...

Back in the '80s, sugary cereal tie-ins were quite the thing. One fast food chain still around today tried to get in on the ...

Kellogg's wellness brands drove declines during the quarter. BATTLE CREEK, MICH. — Like many companies, Kellogg Co. in recent years has focused heavily toward growing consumer demand for ...

Corrections & Clarifications: An earlier version of this story misstated the nature of the products sold by Keurig Dr Pepper and CEO Robert Gamgort's comments about them. Let’s just call this a ...

You've heard of breakfast cereal. But what about bedtime cereal? Post Consumer Brands, the cereal company known for Raisin Bran, Grape-Nuts and Fruity Pebbles, has launched a new line of cereals that ...

Big Cereal has big ambitions. The makers of the sugary stuff that traditionally has fueled American breakfasts are setting their sights far beyond the bowl. You can buy coffee creamer flavored like ...

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