Core values are the equivalent of the rules of a sport: It would not be a sport if there were no rules. Atlassian has had the same five core values since Scott Farquhar discovered them three years ...

Opinions expressed by Entrepreneur contributors are their own. A strategic and inclusive approach with input from diverse company representatives can lead to authentic and meaningful values. The ...

Forbes contributors publish independent expert analyses and insights. I chase unique people and stories. So far, that's everyone. This article is more than 2 years old. It was Tuesday. It was just ...

Consumers have virtually countless choices today when they’re shopping for a product or service. The internet makes finding purchasing options easy. They type “item X” into a search engine’s shopping ...

When you are trying to build or maintain a successful business, it’s important to make sure that the company’s core values are consistently being reflected in everything that it does. As a leader, ...

Company values may appear to be static. That’s because for long stretches of time, they are. At inflection moments in the life of your company, you gather your team together to assess the company’s ...

Several years ago, my leadership team encouraged me to endorse the creation of “core values” for our organization, Ignite Social Media. At the time, we had been functioning well and growing regularly, ...

Core values is a term born out of personal development, but over the better part of the last decade, the phrase has become a buzzword in the business world. Many companies list their core values — ...

L-R: David Goerke, Matt Haiker, Mikaela Kiner, Joanna Swash, Christine Durrett, Kris Lindahl, Kathy Etemad Hollinger, Timothy Haluszczak, Megan McCamey, John Ehle, Alina Clark, John Palter, Laura ...