When growing your business, it's important to figure out what model fits best for your business. Today, one popular strategy is the freemium model. Here's how to know if it's right for your business.

Software solutions providers face an ongoing challenge in an increasingly-competitive marketplace. How do they get the word out about the tools they offer? This is especially true of B2B software ...

Duolingo, Inc. is rated a Buy given a sound business model with a moat that centers around data and AI. Learn more about DUOL ...

Duolingo has a freemium business model, with a strong brand generating $484 million in revenue in the last 12 months since December, 2023. By providing courses for over 40+ languages, Duolingo has ...

In a recent Wall Street Journal article, the writer highlighted the risks of a freemium business model. Freemium is when a start-up venture offers it service for free for a Basic level service package ...

Online video platforms are no longer choosing strictly between ads and subscriptions. Increasingly, OTT video monetization relies on a freemium mix: free, ad-supported access paired with premium paid ...

Implicit today announced major upgrades to its platform, headlined by KnowledgeOS, the AI-driven Knowledge Layer that adapts across industries and business units. Alongside these advancements, the ...

Being in the customer loyalty space, I'm seeing more and more loyalty professionals considering the idea of creating a freemium loyalty program. This model, as the name suggests, includes both a free ...

“By the end of the testing period, which spanned December to April, Friedman said that 60% of new conversions happened on ‘non-premium’ stories, meaning stories that never would have been paywalled in ...

Continuing the current dynamism when it comes to app promotion and business models, FreeAppADay has launched ICS Financing, an initiative specifically for games that are using the freemium or in-app ...