Concern for the environment and sustainability has been extensively explored. There is evidence that there is still a gap between pro-environmental attitudes and green consumption, despite the fact ...
NEW YORK, NY – April 10, 2008 – The word “green” does not resonate as strongly with consumers as other eco-attributes, according to the BBMG Conscious Consumer Report, one of the first studies to ...
There are many theories on the buying behavior of individuals, and businesses are constantly analyzing them to figure out how to persuade consumers to buy their products and services. Often a customer ...
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