Google announced a change to several structured data types. This change affects the requirements for the HowTo, QAPage and the SpecialAnnouncement structured data. The guidance didn’t come with ...

Google published a new developer page for generating structured data with JavaScript. The guide provides guidance on how to do it properly so that it wins in Google search. The new guide states that ...

Google has updated the structured data testing tool page to a page that instructs the user to either go to the rich results testing tool on Google or the schema markup validator on Schema.org. Google ...

Google has added new structured data carousel beta documentation, also known as host carousel. Google wrote that this is "a new carousel rich result that's in beta, which is a list-like rich result ...

Simply put, structured data is a way for web developers to help search engines understand the content of your page. It is markup added to a web page that tells a search engine like Google specifics ...

“Even without the structured data leading to rich results, our systems profit by understanding the pages better when they use structured data,” Mueller said. “In order to be eligible to be shown as a ...

Even if you don't use this markup, Google may still show pros and cons in the product search result snippets. Google has added structured data support to read and potentially use pros and cons for ...