Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...

A few years back, more than one graphic design company was predicting that logo design would be rising continuously in importance as branding became ever more vital to the growth of a startup. In a ...

Each year, I write a report on logo trends, and I always look to the past before looking ahead. You can’t tell where something is going if you don’t know where it has been. There’s always a reason ...

It's no secret that AI has infiltrated the creative industries but despite this, most AI company logos look the same – boring, corporate and wholly lacklustre. The irony of this logo design trend is ...

That’s according to experts like Alex Center, founder of Center, a New York City-based branding and design company. “You always want to look at the category and look at your competitors and see how ...

Many band logos are hugely famous – everyone recognises The Rolling Stones' tongue and Nirvana's smiley face. They're on T-shirts, merch, and if you see them on a news story, you'll know which band ...

In fact, Allan Peters' TikTok video has picked up more views and likes than much of Jaguar's own social media content on its rebrand. But is it a better design? To recap first let's take a look at ...

Opinions expressed by Entrepreneur contributors are their own. A few years back, more than one graphic design company was predicting that logo design would be rising continuously in importance as ...