Could you sit and watch a commercial for 14 hours? Procter & Gamble made one for Old Spice and it's just been certified by the Guinness Book of World Records as the longest commercial ever. The ...

The music icon, who stars in Old Spice's latest commercial, has added the brand's new body wash to her regimen When you've been blessed with Patti LaBelle's talent, you can do anything. And now, the ...

One of the byproducts of the fragmentation of the television landscape, such that we're all now streaming and not so much tied to the increasingly outdated requirements of "appointment TV," is that we ...

Are you a print subscriber? Activate your account. By Jon Springer - 20 hours 34 min ago By Garett Sloane - 23 hours 26 min ago By Ad Age Staff - 23 hours 51 min ago By Erika Wheless - 1 day ago By ...

Brand revives classic jingle-based soap television creative from yesteryear CINCINNATI--(BUSINESS WIRE)--Filling a void in the marketplace when it comes to guy bar soapers in need of a more masculine ...

Terry Crews has quite a few roles under his belt, but apparently none are as memorable as being the spokesman for Old Spice. Crews said he would be more than happy to reprise that role. Old Spice ...

Back in 2010, Isaiah Mustafa set the internet on fire with a steamy series of Old Spice commercials. Declaring himself "The Man Your Man Could Smell Like," the Old Spice pitchman insisted that ladies ...

Could you sit and watch a commercial for 14 hours? Procter & Gamble made one for Old Spice and it's just been certified by the Guinness Book of World Records as the longest commercial ever. The ...