In its new campaign, dubbed "Experience is everything," Procter & Gamble targets prospective Old Spice customers in their 'tweens to early 20s with a bit of guidance from the Old Spice men of decades ...
CINCINNATI--(BUSINESS WIRE)--Old Spice is pulling back the curtain on its new Smelf-Confidence campaign with two musical theater-inspired ad spots. The campaign continues to tell the story of how Old ...
After this year’s Super Bowl, we’ve learned that anything can be a Tide ad, even an Old Spice commercial! But Old Spice has gone even further outside the box than Tide with its latest campaign, opting ...
New “Don’t Smell Yourself Short” Integrated Campaign Reveals New Product and Scent Innovation and Brings Back The Legendary Man for an Encore Performance CINCINNATI--(BUSINESS WIRE)--Old Spice, the ...
Back in 2010, Isaiah Mustafa set the internet on fire with a steamy series of Old Spice commercials. Declaring himself "The Man Your Man Could Smell Like," the Old Spice pitchman insisted that ladies ...
Every item on this page was chosen by a Town & Country editor. We may earn commission on some of the items you choose to buy. I don’t think my grandfather actually wore Old Spice aftershave, but I ...
The Old Spice Man has taken social media by storm. Utilizing all of the Web 2.0 tools at his towel-clad disposal, the Old Spice Man we first met riding a horse backward while shirtless during the ...
Old Spice, the men's grooming brand marketed by Procter & Gamble, next month will open its first barbershop that will also serve as a digital content studio, retail store and test lab to help develop ...
A content creator on TikTok recently shared her unfortunate experience using Old Spice deodorant and it turns out she's not the only one who's had this problem. Ashley Wagner wants to warn others of ...
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