Freestar CEO Kurt Donnell explains why transparency in programmatic advertising is the open web’s best bet for survival in ...
The MRC isn't aiming to force every platform to use the same auction playbook – but they do have to adopt some controversial ...
Blasto, a global programmatic advertising ecosystem, has reported its 2025 operational results, outlining platform ...
Roman Vrublivskyi is the experienced CEO of Attekmi, a global ad tech company that provides white-label programmatic solutions.
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...
Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...
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Roblox Hopes Targeted Advertising Hits the Mark With Investors
[content-module:CompanyOverview|NYSE:RBLX] Roblox Corp. (NYSE: RBLX) announced a partnership with Alphabet Inc. (NASDAQ: ...
The deployment makes it possible for advertisers to execute video ad campaigns in a CTV-like manner using traditional TV ad inventory, the two companies said. When you purchase through links on our ...
In this team episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and COO Lindsay Rowntree. They look at Apple Maps moving towards ad ...
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