When the Technical Challenge comes calling, will you rise to the occasion? For 16 years, The Great British Bake Off has ...

Players can enter the Bake Off tent in the immersive game and win (or lose) points as they vie to win the title of “Star Baker.” The game was developed by creative agency and studio Metavision, which ...

The Bake Off format is to head to Roblox as BBC Studios and Love Productions launch Star Baker on the global gaming platform.

As it expands its footprint in the real world, a leading supermarket chain is also making waves in the metaverse, engaging ...