BFG returns to save online food deliveries from thieving rotters - 4/5 When there’s something hungry in your neighbourhood, who ya gonna call?

Roald Dahl’s BFG is back to save the day in Sainsbury’s whizzpopping new Christmas advert. The Big Friendly Giant is out delivering dreams when supermarket worker Annie’s delivery van is raided. And ...

Sainsbury’s has released its Christmas 2025 advert, which features an iconic children’s character. The retailer has reunited ...

A year on from its last Christmas cameo, St Albans has featured in the festive TV advert for a supermarket giant once again.

Whether you feel ready or not, it’s Christmas! At least in the world of advertising, that is. First up is the festive spot from Sainsbury’s ...

Watch all the 2025 Christmas adverts from your favourite brands, including John Lewis, Sainsbury's, Aldi and more.

The ad opens as a rogue, 48ft-tall, permanently-hungry giant devours all of the food from a Sainsbury's delivery van, proclaiming that it was "tastier than human beans", leaving households with the ...

“What's striking this year is how the Christmas adverts are letting real life in,” said retail expert Kate Hardcastle. TV ...

Through their ad, Sainsbury’s is championing the message that Christmas isn’t just about encouraging customers to spend as much as they can – it’s about prioritising good quality and affordable meals ...

With the countdown to Christmas officially on, it's now that time of year to dust off the tree decorations and get into the festive spirit as retailers across the UK have released their ads.