Brains constantly predict what the eyes will see next, relying on internal feedback networks that physically rewire ...

The visual system is probably the best understood part of the brain. Over the past 75 years, neuroscientists have assembled a detailed account of how light waves entering your eyes allow you to ...

Traditional methods often lead to information overload and disengagement among employees. Shifting the focus to visualizing essential processes helps transform how your business operates, making it ...

The human brain can learn through experience to filter out disturbing and distracting stimuli—such as a glaring roadside billboard or a flashing banner on the internet. Scientists at Leipzig ...

When you see a bag of carrots at the grocery store, does your mind go to potatoes and parsnips or buffalo wings and celery? It depends, of course, on whether you're making a hearty winter stew or ...

Forbes contributors publish independent expert analyses and insights. I write about neuroscience and its intersection with technology. We take in information from the world around us through our five ...

Avian eyes exhibit extraordinary variation in size, shape and internal structure that underpins the remarkable visual capabilities of birds. Many species possess one or more foveae—specialised retinal ...

Most people use the terms “optical illusion” and “visual illusion” interchangeably, much like “fluid” and “liquid” or “sofa” and “couch” are synonyms. At first glance, this might be seemingly pedantic ...

You'd probably walk past a chiton without even seeing it. These creatures often look like nothing more than another speck of seaweed on the crusty intertidal rocks. But it sees you. At least, if it's ...