There are a few places where users can already find their favorite TV spots online, but no definitive repository of commercials. That’s why iSpot.tv wants to be the place to find TV ads online. The ...
WarnerMedia is the latest traditional media company to put together a non-traditional way to measure video audiences. The owner of CNN, TNT and HBO said it has tapped Comscore, iSpot.TV and VideoAmp ...
The nation’s TV networks are picking their own measurement team. The U.S. Joint Industry Committee, a group backed by Fox, NBCUniversal, Paramount, TelevisaUnivision, and Warner Bros. Discovery, has ...
TV ad measurement provider iSpot.tv has acquired Ace Metrix, a company that screens and scores video advertising using a survey-based methodology. The deal will help iSpot track both business outcomes ...
GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by Nate Bek on Sep 13, 2023 at 5:00 am ...
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