"Do you know what happens when you eat Activia?" a female announcer asks at the beginning of Shakira's 2014 Activia yogurt commercial. Well, apparently Shakira's stomach turns into a magical woodland ...
Superstar Shakira is shaking her hips for Dannon's Activia as the brand launches its first global integrated marketing campaign across more than 50 countries. Developed by Vinzius Y&R in Barcelona, ...
You know things are getting serious when Shakira steps in. “La La La” is essentially “Dare,” a song off Shakira’s most recent album, but revamped for soccer featuring Brazilian musician Carlinhos ...
Are you a print subscriber? Activate your account. 3 sec ago By Adrianne Pasquarelli - 9 min 20 sec ago By Ad Age and Creativity Staff - 2 hours 27 min ago By Jack Neff - 3 hours 55 min ago By Gillian ...
Shakira’s LaLaLa, created for the World Cup and backed by Activia, is the most shared ad ever, according to Unruly. The video was many things–a World Cup celebration (it featured Mr. Shakira, soccer ...
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The top ten most shared adverts of 2014 have been revealed. Shakira's Activia advert - a music video collaboration for 'La La La (Brasil 2014)' ft. Carlinhos Brown - is at number one, and with over ...
Yogurt brand Activia has unseated automaker Volkswagen as the marketer with the most shared commercial of all time. According to data from marketing technology firm Unruly, Activia's "La La La" spot ...