Kylie Jenner's daughter Stormi has officially made her commercial debut! 'The Kardashians' star shared a video via Instagram ...

NEW YORK, NY, August 27, 2025 (EZ Newswire) -- about-face, the makeup brand founded by Ashley Frangipane, singer and ...

Youthforia made headlines over a year ago in May 2024 when beauty influencers criticized the company over the darkest shade of its Date Night foundation, likening it to black face-paint and stating ...

Rihanna revolutionized the beauty industry in 2017 with the launch of Fenty Beauty. Known for its inclusivity, the brand introduced 40 shades of foundation at its debut, setting a new standard in the ...

Unfortunately, a number of beauty brands continue testing on animals, despite continued pushback. All of these brands still test their products on animals.

Cosmetics company e.l.f. issued an apology and appeared to end its ad campaign with Matt Rife after online outrage over ...

As singer Taylor Swift and American football tight end Travis Kelce’s engagement announcement takes over the internet, ...

For example, the founders hope Vive Cosmetics helps better represent and bring together the Latinx community by creating a brand that doesn't shy away from diverse representation.

Coty Inc. said Thursday it's relaunching the powerhouse makeup brand, Kylie Cosmetics, with cleaner ingredients. The company touted that the line has "improved formulas that are clean and vegan ...

E.l.f. brand chief marketing officer Kory Marchisotto said it was never the company's intention to risk controversy by ...

Join us as we talk through clean beauty, what it means to be non-toxic, eco-friendly, and sustainable, and go through the best brands of 2025, From Credo to Ilia and Burt's Bees.

The M.ph Underpainting Palette comes in three different colorways, light, medium, and deep. Each palette has five different ...