Most of us have solved one, maybe two Rubik’s cubes in our lifetimes, if that. But there’s a subset of the population who have solved hundreds and hundreds of those brightly colored cube puzzles not ...

The world of speed cubing — where people solve Rubik’s Cubes really, really fast — was shaken up last year when Lucas Etter, a 15-year-old from Lexington, Kentucky, broke the world record. At a ...

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Welcome to the world of professional Rubik's cube solving. It's a place where "speed-cubers" are flown around the globe for competitions, earn sponsorship deals and build social media followings that ...

Forbes contributors publish independent expert analyses and insights. Andy Robertson reports on technology & digital play. Even a cursory glance around the playground during morning drop-off will tell ...