Babyganics’ After Sun Gel Cream provides 24-hour hydration and comes in a Mellow Melon scent, with notes of honeydew, ...

This partnership celebrates Mario Dedivanovic’s 25-year career with co-created artistry content and in-person masterclasses.

This year’s Pride campaign spotlights underrepresented voices in music, including Destin Conrad, Zolita, and Tiana Major9.

In celebrating Skin Cancer Awareness month, the brand donated to Fran Drescher’s Cancer Schmancer healthcare movement.

Fenty Beauty dropped “blue’tiful: The Smurfette Collection Collector’s Tin.” This celebrates the drop of Rihanna’s new single ...

AMERIPEN, the leading policy and advocacy organization representing the entire packaging value chain, appointed Lynn Dyer as ...

This is the latest ELC brand to join Amazon, offering its full range of skincare, body care, and giftable sets.

E.l.f. Cosmetics and E.l.f. Skin products are now available in Kruidvat and Trekpleister Drugstores nationwide.

Fragrance remains the top-performing category in prestige and mass market, followed by makeup, skincare, and lastly hair care.

Watch the campaign video for the new Harry's Plus Razor—starring Harry’s founders, Jeff Raider and Andy Katz-Mayfield.

The clean trend may have started as a movement towards safe ingredients, but it has expanded to encompass sustainability and ...

Primex has introduced Sulapac – a groundbreaking material innovation – available for packaging manufacturers across the U.S.