If Kansas City created merchandise using the phrase, then they would likely owe Miami Heat president Pat Riley a pretty penny. Per NPR, Riley's company, Riles & Company, Inc., "owns at least six trademarks for variations of the phrase 'three-peat.

If the Chiefs hit three Super Bowl wins in a row, they may have to pay Miami Heat's Pat Riley before they can crank out T-shirts.

Pat Riley, the current president and former head coach of the Miami Heat, owns half a dozen trademarks related to the word "three-peat." That could affect whether it appears on Chiefs merch, as they try to become the first NFL team to win three Super Bowls in a row.

"The Godfather" made a shrewd decision amidst his Lakers' run that could pay off handsomely if Kansas City wins Super Bowl LIX.

The Chiefs have the chance to become the first team in NFL history to win three consecutive Super Bowls when they face off against the Eagles in New

Miami Heat minority owner and president Pat Riley will be watching Super Bowl LIX intently hoping that the Chiefs beat the Philadelphia Eagles.

Kansas City Chiefs may have to rethink their championship merchandise as NBA legend Pat Riley's trademark on 'three-peat' creates legal hurdles for potential celebrations and sales.

The Kansas City Chiefs have a chance to win their third consecutive Super Bowl if they’re able to defeat the Philadelphia Eagles in Super Bowl LIX. Should the Chiefs hoist […]

The Kansas City Chiefs know what will allow them to start fast in the Super Bowl against the Philadelphia Eagles.

We are a little more than a week away from the Super Bowl – or, as merchants desperately trying to latch onto arguably this country’s biggest event without running afoul of trademark restrictions will call it,