Godzilla is in the building. And the building is Fender Flagship Tokyo, the US brand’s temple to the guitar that opened in 2023 in the heart of Harajuku, and is on track to welcome its millionth ...

When it comes to fanfares, it doesn’t get much bigger than this. I’m in Tokyo for Fender Experience 2025, a three-day ...

Finished in gloss black, equipped with three Kent Armstrong lipstick single-coils, a "secret switch" and four-way pickup ...

The ‘Back to the Future’ star performed with an axe that boasts a unique silhouette, and was previously played by Sheryl Crow ...

He built groundbreaking guitars that were displayed in art galleries and played by Joni Mitchell, Trent Reznor and many ...

Fender has had some pretty big releases in 2025, but the return of the electric guitar that countless players have been waiting for is finally here – the Hello Kitty Strat is back in stock in two ...

Ken Parker, an iconoclastic guitar maker who upended entrenched luthier traditions by producing hyper-engineered, flyweight guitars seemingly designed for an art gallery, if not the 23rd century, died ...

Until now, single use batteries have dominated the music industry, creating thousands of pounds of waste every day. Paleblue, the global leader in rechargeable battery innovation, has joined forces ...

Fender and Johnny Marr have announced a new signature model Jaguar electric guitar. Learn more about the instrument.