Created with The Martin Agency, “It Feels Good to Geico” enlists the Gecko and NFL greats A.J. Brown and Emmitt Smith across ...

I found myself chuckling absent-mindedly at a GEICO radio spot for about the dozenth time yesterday and then, for about the dozenth time, realized that I shouldn't be. The spot, part of the year-old ...

After 15 years, Maxwell the Pig is back. The plucky pig first debuted in the Geico ad back in 2010, when they heavily featured the 15 percent savings mantra and played on common phrases in a funny way ...

It wasn't just your imagination: Geico was the biggest radio advertiser in 2010, with the ubiquitous discount insurance provider running a formidable 2.3 million broadcast radio spots over the course ...

Geico’s latest creative effort, which was developed in partnership with The Martin Agency, is meant to encompass multiple insurance markets while maintaining a consistent brand image. Humor and value ...