Radio sellers are long familiar with reach and repetition, but that latter quality should go beyond scheduling to make your ads work. A new analysis finds that ads mentioning the brand “early and ...

What if the next evolution of the creator economy isn’t driven by algorithms, but by authenticity? That’s the question Audacy executives explored on Wednesday, addressing human connection, advertiser ...

The government is implementing measures to safeguard conventional media from new platform disruptions. Advertisement rates for print media will rise by 26%, with reforms also targeting radio ...

Ford pulled the ads on Monday so trade talks between Canada, U.S. could resume. Premier Doug Ford says he achieved his goal with an advertisement by the Ontario government that uses former U.S.

Publicity hound Alec Baldwin injected himself back into animal activists’ battle against Radio City Music Hall’s iconic Christmas Spectacular — blasting the venue’s use of live animals for Nativity ...

Disgruntled over what he deemed corner-cutting ahead, Fernando Alonso sarcastically asked the Mexican Grand Prix stewards if he could join in. Having expressed his hope that an initial radio exchange ...

New Delhi [India], October 25 (ANI): The government is working on ways and means to protect conventional media from the disruption caused by new media, and a significant overhaul is in the works, ...

ABOARD AIR FORCE ONE — President Donald Trump said on Saturday that he plans to hike tariffs on imports of Canadian goods by an extra 10% because of an anti-tariff television ad aired by the province ...

After a record-breaking 2024 election cycle and the global spotlight of the Olympics, broadcasters are heading into a midterm year where ballots are heavy and expectations are heavier. The challenge: ...

Publicity hound Alec Baldwin injected himself back into animal activists’ battle against Radio City Music Hall’s iconic Christmas Spectacular — blasting the venue’s use of live animals for Nativity ...