Whether you grew up in the '80s, '90s or 2000s, there aren't many of us who will say that a big bowl of cereal in the morning didn't get their day started off right. Picture it: it's Saturday morning, ...

Cocoa Puffs just got some serious competition. One thing we love about cereal is that it goes way beyond breakfast. Sure, it’s delicious in a bowl of cold milk, but the crunchy, sweetened bits make a ...

Citations: Gulati, Ranjay, Harbir Singh. 1998. The Architecture of Cooperation: Managing Coordination Costs and Appropriation Concerns in Strategic Alliances. Administrative Science Quarterly.

Citations: Marshall, David, Charles Evans. 1998. Monetary Policy and the Term Structure of Nominal Interest Rates: Evidence and Theory. Carnegie-Rochester Conference Series on Public Policy. 53-111.