Old Spice aired a mysterious ad featuring a glamorous French woman in a sparkling Mediterranean village, who is very upset over “Old Spice.” The catch? The 60-second spot was entirely in French, sans ...

Since launching online just over a month ago, Old Spice's “Smell like a man, man” commercial has been a viral Internet sensation; the original 30-second ad had logged 5.1 million hits by late last ...

Brand revives classic jingle-based soap television creative from yesteryear CINCINNATI--(BUSINESS WIRE)--Filling a void in the marketplace when it comes to guy bar soapers in need of a more masculine ...

Could you sit and watch a commercial for 14 hours? Procter & Gamble made one for Old Spice and it's just been certified by the Guinness Book of World Records as the longest commercial ever. The ...

The music icon, who stars in Old Spice's latest commercial, has added the brand's new body wash to her regimen When you've been blessed with Patti LaBelle's talent, you can do anything. And now, the ...

Back in 2010, Isaiah Mustafa set the internet on fire with a steamy series of Old Spice commercials. Declaring himself "The Man Your Man Could Smell Like," the Old Spice pitchman insisted that ladies ...

Who is Isaiah Mustafa? Since prompting people across America to pay attention when a commercial for Old Spice comes on, he’s become an overnight sensation. Things you didn’t know you wanted to know, ...

One of the byproducts of the fragmentation of the television landscape, such that we're all now streaming and not so much tied to the increasingly outdated requirements of "appointment TV," is that we ...

Could you sit and watch a commercial for 14 hours? Procter & Gamble made one for Old Spice and it's just been certified by the Guinness Book of World Records as the longest commercial ever. The ...