CANNES, France--(BUSINESS WIRE)--PPG (NYSE: PPG) today announced that its experts will share the future of sustainable automotive color styling and application technology in presentations at the ...

PPG has named Purple Basil as its 2025 Automotive Color of the Year, per the paint supplier’s annual global automotive color trends report. The Color of the Year accolade is intended to provide ...

PITTSBURGH--(BUSINESS WIRE)--PPG (NYSE:PPG) today announced the introduction of a digital styling program that enables automotive designers to execute exceptionally realistic three-dimensional ...

As hot rods’ paint jobs go, especially when it comes to deep color and shine, PPG finishing products have been involved with award-winning rides for decades. The 2017 Ridler Award–winning stunner that ...

A PPG paint expert drops by Roadshow's Detroit Auto Show stage to talk automotive color trends, and discuss how self-driving car tech may impact future paints. Kyle Hyatt (he/him/his) hails originally ...

DETROIT -- Silver in hues ranging from chrome to charcoal gray extended its reign as the most popular choice for car and truck paint across the globe this year, according to annual data collected by a ...

When it comes to the affection we have for custom paint and the many multicolors and effects there are with special mixes of candies, pearls, and flakes, there is that euphoria that kind of takes us ...

“We do know that color does sell vehicles. We've done market research that shows that if people cannot get the color they want, they will not buy the vehicle and they'll change brands and change ...

Since paint color can be the single bedazzling vehicle component that captures a buyer, auto designers and coatings suppliers work side by side to develop the right tone for every new model. So ...