Texas Tech unveiled its new logo for next year, and while it's a twist on a classic look, there are plenty of happy and sad reactions. The university released a plethora of new logos on Tuesday, Oct.

Texas Tech's athletic department appears to be entering a new golden age—and next year, the Red Raiders will have a new logo to take them along for a ride. The university will rebrand to a ...

Texas Tech Athletics will return to its “Double T” logo from 1963-99 with a modernized look beginning in the 2026-27 academic year, the university announced Tuesday. Image courtesy of Texas Tech ...

The flat Double T is returning to Texas Tech athletics. So is the rearing Masked Rider. The call by many fans of Texas Tech football and other sports to "level the bevel" will come to fruition in 2026 ...

Texas Tech fans got something they didn’t ask for, a brand new logo. And judging by the internet’s reaction, they definitely didn’t want it either. The university has made public an updated version of ...

Texas Tech has not finished in the Top 25 since 2009 and for so many years were a very average Big 12 program. But suddenly, four weeks into the 2025 season, Joey McGuire’s team is unbeaten, ranked No ...

Software and analytics firm Govini has joined the ranks of defense unicorns with a new investment that pushes the company’s valuation past $1 billion, the company announced Friday. The $150 million ...

Texas Tech's athletic department just announced a major rebrand on a random Tuesday in October. Starting with the 2026-27 school year, the Red Raiders will wear a modernized "Double T" logo in red, ...

With a win in Week 6 over the Houston Cougars, the Texas Tech Red Raiders have climbed into the top 10 in both major polls. The Red Raiders ranked No. 9 in the AP Poll, sitting inside the top 10 for ...

ESPN college football analyst BIll Connelly posted updated odds on Sunday, Oct. 5 showing the squad with the best chance to go undefeated in the regular season is none other than your Texas Tech ...

LUBBOCK, Texas — When Texas Tech unveiled its new Double T logo this week, two proud Red Raiders saw their work, and passion, come to life. Mike Thurman, co-founder of Dallas-based Torch Creative, ...