Nike is making a surprise comeback at the Super Bowl — and JPMorgan analysts broke the news
Nike's Super Bowl 2025 commercial comes as the company looks to reverse a sales slump and elevate its iconic brands.
Why Nike analysts are skeptical about a 2025 comeback
The low expectations from analysts are not entirely surprising, given that last summer then-CEO John Donahoe said 2025 would ...
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Nike x Jordan Brand x Converse announce plans for 2025 NBA All-Star Weekend: Everything you need to know
The NBA All-Star Weekend is a cultural event that brings the global sports, fashion, and entertainment industry together.
Nike CEO's Turnaround Plan Began With Call to NFL's Roger Goodell
Elliott Hill couldn’t afford for the struggling sports giant to lose its licensing deal. Now ahead of the Super Bowl, the NFL ...
It’s not you, it’s me: Nike’s breakup sneakers are here just in time for Valentine’s Day
Nike is dropping a new Air Max 1 Premium sneaker, and they're being referred to as the 'breakup sneaker.' Here's why and when ...
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Nike GT Cut 3 Turbo “Black Label” sneakers: First look, design speculations, and everything we know so far
Nike is reportedly set to expand its basketball sneaker lineup with the GT Cut 3 Turbo “Black Label” sneakers.
Citi downgrades Nike, upgrades Deckers as disrupter HOKA gains momentum
Nike’s ( NYSE: NKE) turnaround plan will take even longer than anticipated as management acknowledged the competitive threat ...
Bam Adebayo Shows A'ja Wilson Support Through Nike Shoes
Las Vegas Aces superstar and 2024 WNBA MVP A'ja Wilson has had an extremely busy and exciting week. Last Sunday, she had her ...
SNX: This Week’s Best Sneakers Feat. The Nike Air Jordan 5 Reimagined, Kawhi IV Purple Punch & More
The sneaker features a full synthetic upper with synthetic overlays, an exposed carbon fiber plate, cable loop speed lacing, ...
Bode and Nike Just Previewed Their Next Smash-Hit Sneaker
You may recall that Emily Adams Bode Aujla first found the long-forgotten 1970s silhouette deep in the Swoosh’s Beaverton ...