Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

Leading power, open roots: Olmo 3 introduces full model flow transparency and traceability, combining top-tier performance with increased efficiency and cost savings to advance open and sustainable AI ...

Having a sound business model is crucial because it is the blueprint that guides a company’s actions and helps to align its business processes and strategies. It is a critical tool for internal ...

Once your business model is validated, scaling becomes the next significant challenge. Scaling involves expanding your business sustainably while maintaining or improving profit margins. The ...

Abstract: Business process modeling is widely used in modern organizations for business description. Business Process Modeling Notation (BPMN), as a de-facto modeling standard, represents business ...

The Model Business Corporation Act (the “Model Act”) is seventy-five years young in 2025. It was created to serve as a comprehensive and easily adoptable legal framework for corporate entities. To ...

Generative AI, supply chain upheaval, and rapidly evolving customer demands are forcing leaders to rethink how their companies create and capture value. Success requires both strategic vision and the ...

This week Hollywood released details of a new film about Sam Altman and the rise of OpenAI, whose launch of ChatGPT in late 2022 has brought high drama to the tech world. One of the most important ...

Editor’s note: This is the first article in a six-part series. The second part, which covers firm strategy, is also in this issue. “Change always comes to us from the outside in, forcing us to react, ...

Dell seems to be developing a new business model focusing on the infrastructure (ISG) segment, which is more profitable. Dell operates in the data center industry with a CAGR of 26.8%, data storage ...