Identify a clear purpose for the event. First, establish who your audience is and then plan accordingly. Secondly, hold a planning meeting to outline with your team the core objectives and outcomes of ...

Veronique James is president of the Entrepreneurs’ Organization (EO)‘s Arizona chapter and CEO of The James Agency, an integrated agency specializing in consumer advertising, public relations and ...

Planning an event is an overwhelming task at hand, no matter how seasoned you are. From the venue to the décor to the hired help, events – big or small – thrive on a plan of execution that ensures ...

Attending an event is a time commitment for attendees, so be sure to deliver on your promises. Originally Published Oct. 9, 2017. If you are considering planning an event, one often overlooked ...

Mary Pat Kasravi, executive producer for 15|40 Productions — which has dreamed up red carpet events for 'Dune,' 'Barbie,' 'Inside Out 2' and more — reveals her top tips for decor and more. By Danielle ...

Here in Sarasota, we've elevated partying to an art form. With countless galas, celebrations and launches, we are always looking to join in on the fun. One event that's eagerly anticipated after a ...

Forbes contributors publish independent expert analyses and insights. I'm a customer experience consultant and customer service trainer. This article is more than 10 years old. It’s actually snowing ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Whether you are planning a wedding, ...

Organizational skills, creativity and knowledge about the field top the list of things you need to start a successful event planning business. Add to that the ability to communicate effectively, ...

Cannes Lions is unlike any other event on the marketing and advertising calendar. Set against the glittering backdrop of the French Riviera, the event draws the most influential minds in advertising, ...

Choose alternate sites. If you’re planning a large event in another city, consider a second- or third-tier city. The cost will be lower. “You’ll essentially be the big fish in the pond,” says Kelly ...