A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance ...

The U.S. judge considering whether to order a breakup of Google's advertising technology business asked the Department of ...

Here's how Demand Gen enables visual discovery, smart signals, and disciplined testing to spark intent and lift performance.

A final plea by Alphabet's Google to avoid a breakup of its advertising technology business in a U.S. court has been moved to ...

On Wednesday, Google shared details on its evolving criteria for blocking advertisers and publishers for ad fraud or misinformation. Google also rolled out a new consumer-facing tool that offers ...

The online search funnel is shrinking, and for Google, it's adapt or die. Generative AI means people are making longer, more specific queries when they search online. That's taking them to their ...

A federal judge has ruled that Alphabet's Google Google illegally monopolized key segments of the online advertising technology market. Judge Leonie Brinkema of the U.S. District Court for the Eastern ...

Google has illegally built “monopoly power” with its web advertising business, a federal judge in Virginia has ruled, siding with the Justice Department in a landmark case against the tech giant that ...

Google has been found to have violated antitrust law, again. A federal judge on Thursday ruled Alphabet, Google’s parent company, illegally maintained a monopoly over online advertising technology ...

Google is taking a pivotal step toward monetizing its artificial intelligence integration. The company seems to be finally ...

In March 2007, Google’s then senior executive in charge of acquisitions, David Drummond, emailed the company’s board of directors a case for buying DoubleClick. It was an obscure software developer ...