To most people, the word 'logo' has very modern associations. It makes us think of things like the golden arches, or the word 'Coca-Cola' in a florid script, or a chrome apple with a concentric bite ...

A car company's badge is one of the most important decisions it'll make. Manufacturers like Audi, with its four rings, or Mercedes, have kept their badge designs for decades as a point of tradition ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: NBA The NBA logo has grown to become more than just an emblem – to many fans it's a ...

What were these teams thinking? NBA logos are important to a team’s identity. There are a bunch of creative logos in the league and there are some who simply remained close to the original one ...