Google started showing sponsored content in Search’s AI Overviews on mobile about a year ago. Up until this point, AI Mode has been ad-free, likely to make it a more attractive experience as people ...

Google is taking a pivotal step toward monetizing its artificial intelligence integration. The company seems to be finally ...

Google will confront the U.S. government’s latest attempt to topple its internet empire in federal court on Friday as a judge ...

Google Ads now lets advertisers set a default, account-level political content declaration, simplifying compliance as new ...

If you think TikTok is just for teens, think again. Here are my hacks on how you can give your business a boost on this ...

Advertiser spending on creators is expected to hit $37 billion in 2025, according to the IAB. Brands embrace influencers to ...

Certain analysts think Circle Internet Group and The Trade Desk are so deeply undervalued that shareholders will see ...

Google’s proposed ad-tech fixes aim to satisfy EU regulators without a breakup, a move that could shape advertiser control ...

Oz Perkins needs to break up Neon after their marketing strategy across "Longlegs" and "The Monkey" tanked "Keeper." Analysis ...