ISBA’s latest Media Budgets Survey reveals a new outlook: 65% of UK advertisers plan to boost marketing spend in 2026. The ...
Sarah Robertson, chief product officer at Experian Marketing Services, looks at the rise of super signal aggregators (SSAs).
In today’s Digest, we cover shifts for advertisers in 2026 media budgets, ChatGPT offering target shopping via OpenAI, and ...
"BIGO Ads’ extensive global reach and monetisation strength make it an ideal partner. We are excited to collaborate in ...
billups' EMEA CEO James McEwan and managing director UK Nick Bell, examine the current state of out of home (OOH) advertising ...
"VIOOH's consistent progress in sustainable media efficiency is a testament to their commitment to transparent accountability ...
Dig In specialise in forging powerful connections between brands and the Gen Z audience creating meaningful interactions that ...
In today’s Digest, we discuss Channel 4 launching an AI ad tool for SMEs, Jack Dorsey backing diVine, a Vine reboot featuring ...
Austria Tourism has recorded standout results in the United Kingdom with its first-ever Video Native campaign on the Readpeak ...
In today’s Digest, we look at Havas denying talks with WPP, Dentsu accelerating its global restructuring amid revenue ...
Adtelligent, a global advertising technology company, has enhanced its supply-side platform (SSP) with advanced server-side ...
Picnic, the leading Inventory Intelligence platform, has released The Age of Quality, a new insights report exploring how ...