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When Creativity Kills Innovation: Finding the Puny Ideas that Work | David Owens | TEDxNashville
In search of big disruptive ideas it is easy to overlook the simple ideas that work. How can we reliably find ideas that satisfy an innovation need, while also being more effective, easier to implement, and more likely to be adopted? Professor Owens serves on the faculty at Vanderbilt University’s Owen Graduate School of Management in the ...
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